A diamond is a major financial and emotional investment. To that
end, you want to make sure that your buying experience is a good
one. Here are a few good tips that will ensure not only will you
buy a diamond to be cherished forever, but you'll have fun doing it!
First of all, a little education goes a long way. Be sure to
educate yourself on the four Cs — cut, carat, clarity, and
color. Knowing a little bit about diamonds and which questions to
ask will ensure you get what you pay for.
Jewelry pricing can be pretty complex, so your best bet when
comparing prices is to compare diamonds of the same size, shape, cut,
color, and clarity, as well as those that have similar mountings.
Instead of comparing the total cost of diamonds, compare per-carat
diamond prices. How do you do this? By multiplying the carat
weight times the price per carat.
Know what the diamond you are considering has been through. In
other words, is the diamond natural, or has it been treated.
Generally speaking, untreated diamonds are more valuable than treated
diamonds. If the salesperson uses words like "processed" or
"enhanced," those are just fancier ways of saying that the diamond has
been treated. Treatments processes are so sophisticated it can be
hard for even a jeweler's trained eye to discern processing. Some
jewelers send their diamonds to labs to ensure they have been untreated,
while others only purchase from sources that guarantee the sale of
Know that all grades are not created equal. Jewelers will grade
their diamonds differently, so it's important for you to know a bit
about how to judge a diamond for yourself. Some labs also have
more stringent grading standards than others. It's important that
what appears on the certificate appears to be what you see.
Buyer beware! If diamonds are advertised at a significantly
reduced price, there is most likely something wrong with them.
Also, if you buy loose diamonds on eBay, be sure you are dealing with a
reputable seller. Be very careful before you buy!
Be realistic. Come up with a budget, as well as the type of
ring you would like. Compromising is key if you want to stay
within budget and find a good buy. Decide which of the four Cs are
most important to you, and which you can compromise on.
Get the lab report for your diamond, especially if it is
expensive. A lab report is basically an independent assessment of
your stone, and will ensure that you haven't bought a treated or
Finally, ask yourself if you love the diamond. Is it brilliant
and does it sparkle? Does it look good on your hand and fit your
lifestyle? Remember, the best diamond for you is the one you love